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Web Design Blog2024-10-24T13:20:15+10:00

Scorched Media Blog

Thoughts from the Scorched Media team, covering website design, SEO and digital marketing.

Scorched Media Blog

Thoughts from the Scorched Media team, covering website design, SEO and digital marketing.

Tips and Insights from the Scorched team

Here, we share valuable advice and expertise on website design, SEO, and digital marketing. Our goal is to provide practical tips and insights that help you improve your online presence and achieve real results. Whether you’re looking to enhance your website’s performance, boost your search engine rankings, or stay updated on the latest trends, our blog offers clear, actionable guidance to support your business’s growth online. Dive in and discover strategies that work!

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How to Speed Up Google Indexing for Your New Website

February 14th, 2023|Website Design Blog, SEO Tips|

Speed up Google indexing for your new website with key strategies like submitting your site to Google Search Console, creating and submitting a sitemap, and using external links. These methods can help reduce the time it takes for Google to index your site, which typically ranges from a few hours to over six weeks. Ensure your site ranks well by focusing on SEO, quality content, and mobile-friendly design to drive traffic and improve visibility.

5 Landing Page Tips to Boost Engagement

May 6th, 2022|Website Design Blog, Digital Marketing Tips|

Improve your conversion rates with these essential landing page tips: use concise, impactful copy, a single call to action, mobile-first design, and engaging images. By following these strategies, you can create more effective landing pages that capture user attention and drive results. Need assistance with implementing these landing page tips? Contact us today for expert help in maximising your success.

How Many Website Pages Do I Really Need?

March 10th, 2022|Website Design Blog, Website Design and Usability|

From a website structure of view every business no matter how big or small needs at least 5 pages. This not only allows the website to be structured in a way that your customers can follow, but it enables you to build your business online in a simple step by step process.

Website Content Optimisation Tips

September 21st, 2021|Website Design and Usability, Website Design Blog|

To ensure your site visitors engage with your content, it's essential to remember that most people scan rather than read every word. Website content optimisation involves structuring your content in a way that captures attention quickly, using headings, bullet points, and visuals to highlight key information. This approach not only improves user experience but also increases the chances of conversions by making it easier for visitors to find what they're looking for.

eCommerce Websites – Great content will boost sales

August 14th, 2021|Website Design Blog, eCommerce Tips|

igh-quality content is essential for eCommerce websites to attract buyers and boost sales. By focusing on creating engaging, targeted content, you can build trust with your audience, convert visitors into loyal customers, and establish your brand as an expert in your industry. Strategies like SEO optimisation, social media engagement, and guest posting can further drive traffic to your site. Investing in great content not only increases visibility but also strengthens customer relationships, leading to higher conversions and long-term success.

Domain Name Ownership

June 24th, 2021|Website Design Blog|

To protect your brand, it's crucial to maintain control over your domain name. Losing ownership can lead to significant business disruptions, as evidenced by a client almost deceived into transferring her .com.au domain to an overseas supplier. This could have resulted in losing her online presence and customer trust. Always ensure your domain registration details are correct, and consider registering multiple domain versions to safeguard your brand. Contact us for assistance with domain name ownership.

How to Create Effective Website Content

May 25th, 2021|Website Design Blog, SEO Tips, Website Design and Usability|

Effective website content is crucial for online success. Quality content engages your audience, enhances search engine rankings, and sets your brand apart from competitors. This article explores the elements of effective content, such as originality, user-focused writing, and consistent updates. By prioritising content that informs, entertains, and persuades, your website can attract and retain more visitors. Start improving your content today for better online results.

Why Managing Your Website Content Is Important

April 16th, 2021|Website Design Blog, Website Design and Usability|

Managing your website content is crucial for maintaining strong communication with your audience. Regularly updating content ensures relevance, keeps visitors engaged, and improves your search engine ranking. Providing fresh, valuable information not only attracts repeat visitors but also enhances your brand's credibility. To keep your audience returning, offer consistent updates, and consider adding services or features that meet their needs. Contact us to optimise your website content for better engagement and visibility.

Why Regular Website Reviews Matter

March 30th, 2021|Website Design Blog, Website Design and Usability|

Regular website reviews are essential for maintaining a strong online presence. By frequently auditing your site’s content, design, and performance, you can ensure it remains relevant, user-friendly, and optimized for search engines. Regular updates improve SEO, enhance user experience, and boost conversion rates, helping you stay ahead of the competition. Don’t let an outdated website drive visitors away; invest in regular reviews to keep your site performing at its best.

Planning Your Website For Success

November 20th, 2020|Website Design Blog, Website Design and Usability|

Planning a website is essential for success. By targeting your audience, creating a logical site structure, and integrating a content strategy, you can enhance user experience and drive business growth. Regular updates, testing, and optimisation ensure your website remains effective and relevant. Prioritising these elements helps create a site that not only attracts visitors but also converts them into loyal customers, aligning with your business objectives and long-term goals.

Writing Good Website Copy

October 27th, 2020|Website Design Blog, Website Design and Usability|

Creating effective website copy is essential for engaging visitors and driving conversions. This guide covers key strategies such as building your website around clear, benefit-focused copy, utilising white space, and ensuring easy navigation. It also emphasises the importance of avoiding jargon, using testimonials creatively, and making it simple for visitors to contact you. By following these tips, you can craft persuasive copy that resonates with your audience and boosts your business success.

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